Craig Mathews got his first computer in 1981. His dad worked for IBM, and almost as soon as the family's new IBM PC arrived, Craig had taken it apart to see how it worked.
After college, Craig went into IT, building computers and running systems and networks for a range of companies. He went on to serve as Chief Technology Officer of a regional engineering firm, then spun out his first software company, Blue Sahara. As early as 2004, Blue Sahara was putting early forms of AI to work, alongside his business partner Craig Martin, an early AI architect who built his own AI platform.
In 2008, Craig founded Big Think, a strategy consultancy that helps companies put strategy into practice. Big Think has since grown to include technology, marketing, and design. Along the way, Craig has founded several more software companies and advised businesses around the world on strategy, marketing, and technology. Today, the tools Big Think builds share one aim: helping companies work better and helping people live more fulfilled lives.
Craig started The Easier Business to bring together everything he loves: technology, strategy, marketing, and growing businesses. The Easier Business hands the mundane, repetitive work to AI, so people can do what they were designed to do: focus on the bigger picture. The goal is to free people up, not replace them.